How much do you want to make in your freelance writing business? While you may end up billing by project, it doesn't hurt to figure out what you want to earn and how much you want to work to calculate a per-hour rate. Don't forget to include the time and expense to manage your freelance writing business, such as marketing and invoicing. Self-employment tax and health care are two other items to remember you need to pay for.
For example, if you spend 5 hours from your 20 hours a week on billing and marketing, those aren't tasks that make money. So you either need to add 5 more direct service hours that make money or increase your per-hour rate.
This is your base rate. From there, you will take into account the type of billing and writing mentioned above, combined with the considerations below, to calculate your rates. How much time does it take to do the writing you want to do? As you're setting your rates, you'll want to think about the kinds of projects you'll be asked to take on and estimate how many hours it will take from start to finish. What kind of writing will you be churning out?
Web articles? Website content? Estimate the amount of time each will take. Don't forget to include non-writing time. Many beginning freelance writers only consider the time to write the piece, and not the research, revision, or editing, which can add hours to the amount of time you're working on a project. This is where an hourly rate, as opposed to a per-project rate, would help. One caveat on charging per-hour rates applies here: If you're potentially looking at a long-term or repeat client, you may want to avoid charging by the hour.
The other side of that is that charging per hour can lead to your earning less for doing more because you become faster and more efficient the more you work. Website awyeahsarah. It does make me nervous to inform my clients of this change!
I was thinking of minimizing the word count of a basic blog post. I usually offer word blog posts, but it might be better to offer words? SEO changes constantly, and shorter blog posts are coming back into,style, I suppose I could takr advantage of that.
My biggest issue is what to charge. I started by looking at the Editorial Freelance Association rates and went by that. I thought it was fair.
How do you get potential clients to see that it is a fair rate for what you do? Charging per hour has never worked for me. I switched to a per word rate which makes it much easier to get a decent hourly rate. I moved to a country where the costs of living is low. Being a writer I can write from anywhere in the world. So Currently I have no fixed home address and live as a nomadic blogger and writer. That makes it easier to get by on a lower rate.
But for me it depends on subject and time. Some jobs are easy done and I do not want to over charge, so I set my rate accordingly. Do you do that when you go to a restaurant or into a car showroom?
Great, that means you understand the relationship between the cost of time and materials and how that relates to the final quality of the job. Doing a great job costs more than a shoddy one. The customers you want always get it. Let the ones who want to lay the least go with the lowest bidders, then everyone is happy! I have heard the same advice many different times and while I agree to an extent, I do not follow it and it has made me all the difference a Robert Frost reference…as in you are actually suggesting people take the populated road.
I have come to the realization, after more than a decade as a freelancer, that pricing is complicated. I say this because I want simplicity and a set hourly rate gives that to me. For example, auto mechanics charge an hour for a brake job that they may finish in 20 minutes. I charge based on past experience, but I may actually finish a project earlier. I make this possibility known to my clients and tell them I will stick to the original estimate.
For example, I will tell a client that it takes me X hours to finish a word article based on experience. Some freelance writers are charging more than five times as much as others. How is that fair and reasonable? How do you decide which end of that range you should be on, whether hiring a writer or working as one?
This is the biggest reason behind the differences in pricing between freelance writers. A number of different types of experience come into play here:.
And those job ads with low rates I mentioned earlier cause a lot of confusion. On day one of launching a freelance business, a lot of writers vastly undercharge. Someone who recently finished school will have a limited knowledge of professional norms in general, including around rates. Many freelance writers specialize in a specific type of work. On the flip side, we know freelancers are curious about how they stack up to others in terms of pay.
How much should you pay a freelance writer for your marketing content? But, the way they bill that average range will vary. Some freelance writers bill at a flat rate, per hour, or per monthly retainer for frequent work in this case, a volume-based discount should apply , rather than per word. Typically, freelance writers who use one of those last three billing methods will include services beyond just the content.
In addition, rates change per industry, company, writer, location and project and many other variables , which is probably why this question often goes unanswered on the Interwebs. But, that also kind of sucks. Click to see the full infographic. Special note to our mates in Canada and Australia: All figures are in U. We addressed a big question in content marketing: How much should you pay freelance writers?
Or, if you are a freelance writer, how much should you charge? We provided average rates per content and writer type based on our own experience at ClearVoice.
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